Skincare Challenge by NAOS

With NAOS, help to shape the future of skincare professions!

Translate this page

How could your solution revolutionize the skincare professions?

Is your startup developing a product or service that completely reshapes the role of dermatologists, pharmacists and beauty salons? Then this challenge is for you!

Naos, a group comprising the Laboratoire Bioderma, Institut Esthederm and Etat Pur brands, is giving you the opportunity to put forward your solutions to revolutionize the future of these professions.


So don't hesitate – sign up today!

Up for grabs for the winning startups:

  • 1st
  • 2nd
  • 3rd


The winning team will receive €15,000 in prize money, a POC worth at least €10,000, and a hamper of Naos products.


The second team will receive €10,000 in prize money and a hamper of Naos products.


The third team will receive €5,000 in prize money and a hamper of Naos products.

Networking with the Naos ecosystem: a worldwide network of purchasing advisors, healthcare retailers, and consumers.

Personalized support to accelerate your project within an agile organization that works on a human scale.

Incubation can be provided in our premises in Aix-en-Provence.

From online appointments and diagnoses via connected tools to patient advice, treatment monitoring, and follow-up, a real revolution in patients' health and beauty pathways is under way!

Teledermatology, remote monitoring, smart diagnostic tools – dermatologists are seeing their roles change.

Online pharmacies/drugstores, personalized diagnoses and recommendations, an improved customer experience, smart tools – pharmacy 3.0 is on its way.

From making an appointment to receiving the chosen treatment, beauty salon customers expect a truly unique experience. Beauticians are seeing their profession expand beyond the treatment booth.

What does the future hold for these professions? How – and with what new tools – will skincare professionals work and adapt to the digitalization of their professions? What services will be available in the future to patients and customers at beauty salons?

How will patients move between doctors' practices, pharmacies/drugstores and wellness centres? What will the future patient pathway look like?

Over to you to design the future of these professions!

Whether you're developing a new service for skincare professionals or you work in the connected object sector, developing devices that will revolutionize patient advice and diagnoses, the Naos challenge is your chance to put forward your solution and play a part in the upcoming skincare revolution.

Submit your vision, propose your project, and shape the future of skincare professions!

Propose your solutions for:


The future of medical check-ups in a digital world.

Find our more



The pharmacy/drugstore of the future and the new role of the pharmacist.

Find out more



Tomorrow's customer experience in beauty salons.

Find out more


MARCH 20th

Final in Aix-en-Provence

Finalists will be invited to the heart of this charming Provence city to pitch their projects to Naos's top management team.