2019 Coca-Cola Innov8 Hackfest

Digitize Swire and Coca-Cola’s value chain by leveraging disruptive technology to drive competitive advantage and improve productivity, efficiency and effectiveness

This challenge is available for startups from China & APAC.


The Coca-Cola Company (TCCC) has built the world's largest total beverage company, offering over 500 brands to people in more than 200 countries together with multiple bottling partners. Swire Coca-Cola is the 5th largest bottling partner by global volume, and has the exclusive right to manufacture, market and distribute TCCC products in 11 provinces and Shanghai Municipality in Mainland China, HK and TW, as well as extensive area of western USA.
Aligning with the companies' sustainability initiatives, this challenge is a call to action for startups with disruptive technology to improve their business models in different focus areas.

With the drive to address concerns about consumer health and environmental protection, Coca-Cola Greater China and Swire Coca-Cola are focusing on product, marketing, supply chain and commercial innovation. Through this challenge, we invite the best start-ups of different stages and sectors to propose their ideas to potentially realise or improve their products.

Join us and you can win


 Guaranteed Proof of Concept


Consideration for Proof of Concept
Gift Cards


Consideration for Proof of Concept
Gift Cards

More awards to come...

Winning teams may have a choice to receive:
  • Latest gadgets
  • Flight & Accommodation allowance in Shanghai
  • Opportunities to be further developed and deployed in Swire Coca-Cola and Coca-Cola Greater China projects

Focus Areas

Advanced Analytics & Data Visualization


Smart Retail & Consumer Engagement

Digital Supply

Other Value-Adding