AI for Societal Impact Challenge

Leverage AI to make a difference in our society!


Awareness and capacity-building for AI talent development significantly trails employer
demand, creating considerable impacts on both the economy and society. Despite news
reports of AI skills shortages and job opportunities, learning pathways and career strategies
aren’t all that clear to today’s youth. In addition, interested students face a dearth of learning opportunities.
The AI Pathways Made By AI campaign is an ITAC Talent initiative that will spread the word about the endless possibilities of today’s AI careers and post-secondary educational opportunities.
We want students and businesses to get excited about how AI is bringing innovation to
everything – environment, healthcare, entertainment, retail, mobility, marketing, customer experience, our social lives and more.


As Canada’s national ICT business association, the Information Technology Association of Canada (ITAC) champions the development of a robust and sustainable digital economy in Canada. A vital connection between business and government, we provide our members with the advocacy, networking and professional development services that help them to thrive nationally and compete globally.




We are looking for additional sponsors!

Get involved and support this event. Whether you're local, national or international, use this chance to support skilling around AI and innovation!

If you're interested in sponsoring the event and would like to leave a lasting impression on our participants please contact us!